Posts Tagged ‘blog’


The Use-it-or-Lose-It Factor That Attracts People to Your Dental Marketing

We have two young adult daughters. The youngest (in her early twenties) was involved in a car accident that totaled her newly purchased vehicle. Yeah. I know! Bummer. The frustration she’s experienced reaching an acceptable insurance settlement is proof that having one thing matters. Leverage. And leverage is an essential reason why you must be […]

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2 Actions That Will Protect Your Dental Website from Being Left-Out-in-the-Rain

My first thought was, “On a holiday at 6:30 p.m.?” But when I saw him standing there, in the rain, at the edge of my front porch, another thought occurred to me. His chosen approach has much to do with how you reach your audience via your dental website. My soggy, evening visitor was going […]

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Where the Line Forms: How to Build Anticipation with Your Dental Blog Content

As a teen I remember standing in line alongside my dad, outside our hometown’s twin screen movie theater. Tickets in hand. The crowd and anticipation building. Star Wars…enough said! Blockbusters have a certain appeal. And that sense of anticipation works for your dental blog content like it does movies. I recently introduced our young grandson […]

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